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AI-Driven Forecasting Mars System - Project Lead & Key User for Mars Pet Nutrition Iberia

Led the design and deployment of an in-house AI-driven sales forecasting solution, optimizing scalability, accuracy, and regional adaptability across Pet Nutrition Iberia.

• Test and deploy BI tools to ensure seamless integration and optimal performance.
• Improve the user experience by incorporating feedback to align solutions with business needs.
• Implementation of effective change management strategies to ensure adoption.
• Ensure data quality and support key account teams in volume forecasting.
• Generate actionable insights from the system to enhance sales strategies and decision making.
• Monitor key performance indicators (forecast accuracy, tool adoption) to ensure alignment with business objectives.

TPM Visualfabriq System - Project Lead & Key User for Mars Pet Nutrition Iberia

Led the implementation and customization of Visualfabriq TPM for Pet Nutrition Iberia, optimizing promotion and contract management.

• Customize and adapt the Visualfabriq TPM system for the Iberian market, ensuring alignment with regional requirements.
• Guide Key Account teams in the effective use of the platform, supporting the input of promotions and contracts while ensuring data accuracy.
• Optimize promotional management by leveraging insights to improve planning and execution.
• Facilitate the integration of Visualfabriq with existing ERP systems, enabling seamless data synchronization and operational efficiency.

Digital Cluster DBP Development & Implementation - Key User for Mars Pet Nutrition Iberia

Oversaw the design, validation, and integration of the DBP Digital platform, ensuring smooth data migration.

• Review and validated the design of the DBP Digital platform to ensure alignment with business objectives.
• Ensure data quality and consistency during system migration, implementing validation processes.
• Coordinate the integration of Digital DBP with other systems and databases, ensuring interoperability and secure connections.

• Led a team to analyze and achieve key performance indicators for technology evaluations.
• Assisted in managing the marketing budget through SAP.
• Analysis of sales data using Business Warehouse and QlikView.
• Oversaw product information management with Power BI.
• Provided technical support and resolved issues.

• Nationwide communication with companies to identify new job vacancies.
• Data organization in excel for effective marketing and sales decision making.