Rob De Graaf
Amsterdam,NH
Summary
Experienced Innovation & Services Leader with over 25 years of global experience. Deep understanding of innovation and services processes, from strategy definition to market launch and customer lifecycle management. Expert in innovation ecosystems and driving sustainability in innovation. Proven track record at Ericsson, Ascom, and Philips. PhD in Technology Management and MSc in Industrial Engineering. Published author and sought-after lecturer on Innovation. Multilingual capabilities and extensive industry network enhance ability to drive impactful innovation & service strategies.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Director, Innovation & Ecosystems
Philips Innovation Engineering
04.2022 - Current
- Set-up of Innovation Ecosystem strategy, leading innovation projects for global initiatives and in various Business Units that want to leverage ecosystems
- Sustainability North Star for Grooming & Beauty products
- Cross BU Portfolio Management for Platforms and Ecosystems
- Platform Ecosystem Value Proposition for improved patient and staff experience
- Lifetime Value Propositions to increase value existing customers
Director, Professional Services
Philips Services & Solution Delivery
01.2019 - 04.2022
- Set up and deploy strategy for global double digit Professional Services growth
- Scaling Professional Services across markets, in collaboration with the business
- Budgeting & Performance Management of Professional Services across markets
- Transforming and developing markets to grow Professional Services
- Development of new Professional Services in Education, IT, and Clinical domains
- Sales growth from 219M€ in 2018 to 285M€ in 2022
Senior Consultant, Product Innovation
Philips Innovation Services, Industry Consulting
01.2013 - 12.2018
- Leader of the Innovation for Growth consulting cluster (15 FTE)
- Set up & management of Innovation Academy for Philips University (10 FTE)
- Set up & management of Knowledge Management for Solution Transformation
- Set up and deployment of Innovation Portfolio Management for Royal IHC
- Sales & delivery management, globally, inside and outside Philips (10M€)
Co-Founder, Director
Innovation Leadership Network
09.2005 - 12.2012
- Leader of the network (20 experts), in charge of acquisition, development, and finance
- Management Development in the field of Innovation and Leadership
- Consultancy and coaching in the field of Innovation and Knowledge Management
- Interim Management for Product Development (up to fifty people)
- Solution Sales & delivery management in Europe & North America (2.5 M€)
Senior Consultant
Stratix Consulting
12.2002 - 09.2005
- Lead consultant for acquisition and delivery of major consultancy projects
- Innovation, Management Development, Strategy, and ICT projects
- Enablement of onshore work for Dutch development suppliers in JSF consortium
- Managing innovative tenders for ICT infrastructures for customers
Manager Service
Ascom Nira
09.2001 - 09.2002
- Director of the service and repair department (80 FTE) with full P&L responsibility (13M€)
- Member of the management team
- Managing services sales and delivery to hospitals, care centers, and industry
- Managing development of remote and professional services for the portfolio
R&D Manager
Ericsson
07.1996 - 07.2001
- Provisioning Manager for Development of Intelligent Networks software
- Management of up to 150 FTE development capacity across programs
- Set up of a new Software Development center (from 5 to 80 people) in Mexico
- Set up of the Mobile Internet Institute, in collaboration with Telcel, the leading mobile operator in Mexico.
Education
PhD - Technology Management
Eindhoven University of Technology
01.1996
MSc - Industrial Engineering & Management Science
Eindhoven University of Technology
01.1992
Skills
- Innovation management
- Customer service
- Partnerships and alliances
- Business strategy
- Strategic planning
- International business
- Business development
- Analytical thinking
- People management
- Program management
- Financial planning
- Market analysis
LNGG
Dutch
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
Spanish
Bilingual or Proficient (C2)
German
Advanced (C1)
French
Elementary (A2)
Portuguese
Beginner (A1)
Publications
- Product Development and Management Association, Netherlands Goed nieuws uit Nederland: 50 inspirerende innovaties (2007, 2009, 2011, 2013, 2015) – in Dutch
- Business Contact, Amsterdam, Netherlands Innovatie uit de Polder: Hoe Nederland kan vernieuwen (2009) – in Dutch
- Technische Universiteit Eindhoven, Eindhoven, Netherlands Assessing Product Development: Visualizing Process and Technology Performance with RACE (PhD Thesis - 1996)
- European Industrial Research Management Association, Brussels, Belgium, representing Philips Contributions to the Special Interest Group, Knowledge Management in R&D 2014, 2017, 2021
- Innov.Club seminar, Lisbon, Portugal Innovation & Ecosystems (2024)
- Innov8rs Conference, Milan, Italy Innovation Ecosystems (2024)
- Axiom Innovation Excellence conference, Barcelona, Spain Innovation Strategy (2018) Corporate Innovation (2017) Learning to accelerate innovation (2015)
- Scientific articles (selection) in Advances in Transdisciplinary Engineering (2015) Procedia - Social and Behavioral Sciences (2013) Foresight (2010) IEEE International Conference on Management of Innovation and Technology (2010) Proceedings of the 10th ISPE International Conference on Concurrent Engineering (2003) Journal of Engineering and Technology Management (1998)
- Other publications – in Dutch P&O Aktueel (2012) FD Outlook (2011) Holland Management Review (1997)
Certification
- Certified Knowledge Manager, The Knowledge Management Institute - 2023
Timeline
Director, Innovation & Ecosystems
Philips Innovation Engineering
04.2022 - Current
Director, Professional Services
Philips Services & Solution Delivery
01.2019 - 04.2022
Senior Consultant, Product Innovation
Philips Innovation Services, Industry Consulting
01.2013 - 12.2018
Co-Founder, Director
Innovation Leadership Network
09.2005 - 12.2012
Senior Consultant
Stratix Consulting
12.2002 - 09.2005
Manager Service
Ascom Nira
09.2001 - 09.2002
R&D Manager
Ericsson
07.1996 - 07.2001
MSc - Industrial Engineering & Management Science
Eindhoven University of Technology
PhD - Technology Management
Eindhoven University of Technology
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