Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
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Nomtha Gocina

Nomtha Gocina

Marketing & Events Specialist
Amsterdam

Summary

Hi my name is Nomtha and I'm interested in working with you! While having a strong academic background in media and communications, I'm a highly motivated events specialist with proven track record producing unforgettable experiences. I work well independently as well as collaboratively. Adept at managing multiple projects while producing successful outcomes, and adapting to changing needs and ensuring seamless event operations.

Overview

6
6
years of professional experience
5
5
years of post-secondary education

Work History

Marketing: Content Creator & Storyteller (part-time)

Billie Wonder
Amsterdam, North Holland
02.2024 - Current
  • Managed social media platforms (mainly Instagram, TikTok, Pinterest, LinkedIn)
  • Improved community interaction on social media platforms, responding to comments and messages, fostering loyal and active community.
  • Analyzed performance data to refine content strategy, leading to improved engagement metrics across all channels.
  • Organized and hosted live Q&A sessions, directly addressing audience queries and building stronger connection with community.
  • Managed content distribution across multiple channels, ensuring cohesive and consistent brand message.
  • Produced series of video tutorials, simplifying complex topics, which significantly increased subscriber count and viewer retention.

Social Media & Talent Manager (freelance)

Bizu Talents
Amsterdam, North Holland
01.2024 - 02.2024
  • Content creation and managing socials for Bizu Talents (mainly Instagram)
  • Researching and analysing the latest trends on Instagram and TikTok for our talents influencers, creating strategies for audience growth and engagement
  • Talent management including: Managing 8 influencers where I created media kits for them, brand outreach, liaising between brands & talents regarding brand deliverables
  • Assisted talents with their brand and growth strategies

Events Specialist

Nike EHQ
04.2022 - 06.2023
  • Managed high-volume meeting room requests a day (approx.30-50) at the EHQ campus, ensuring seamless scheduling and resource allocation
  • Planned and executed internal/onsite events, both live and hybrid events and providing hands on-site support to ensure flawless execution
  • Collaborated with diverse vendors and suppliers for events (for example, AV vendors, catering suppliers, technical and hospitality riders for artists etc)
  • Enhanced the user experience of our facility management tool (Planon) for smoother booking process
  • Updated and improved the content of our internal events team website

Sales Promoter

Lindt & Sprungli
03.2019 - 08.2019
  • Promoted sales in different stores and locations for the Lindt brand & providing product knowledge to customers
  • Awarded as lead sales promoter for multiple activations by consistently increased sales in five of the main regional supermarkets (e.g. Spar, Pick n Pay, Checkers)
  • Conducted surveys and market research on what products were doing well in sales and which products were slower in sales

Ad hoc & Marketing Assistant

AFDA
01.2019 - 05.2019
  • Created content (visuals and internal communications) for the Marketing team
  • Cold calling prospective students
  • Assisting students with their application & registration processes
  • Completed administrative tasks for the admissions and marketing office

Education

Bsc - Communication Science

University of Amsterdam
Amsterdam, Netherlands
01.2023 - 01.2025

BA - Media, Communications & Culture

Nelson Mandela University
South Africa
01.2015 - 01.2018

Online course - fundamentals of digital marketing

Google Digital Garage

Stage Management course - undefined

Gain Momentum
01.2024 - 02.2024

Skills

  • Stakeholder engagement

  • SPSS/R

  • Microsoft office

  • Zoom

  • Planon

  • Cvent

  • Adobe Suite (basic)

  • Notion

  • Problem solver

  • Social media marketing

  • Influencer collaboration

  • Video editing

  • Content scheduling

Personal Information

  • Date of Birth: 03/07/97
  • Nationality: South African

Timeline

Marketing: Content Creator & Storyteller (part-time)

Billie Wonder
02.2024 - Current

Social Media & Talent Manager (freelance)

Bizu Talents
01.2024 - 02.2024

Stage Management course - undefined

Gain Momentum
01.2024 - 02.2024

Bsc - Communication Science

University of Amsterdam
01.2023 - 01.2025

Events Specialist

Nike EHQ
04.2022 - 06.2023

Sales Promoter

Lindt & Sprungli
03.2019 - 08.2019

Ad hoc & Marketing Assistant

AFDA
01.2019 - 05.2019

BA - Media, Communications & Culture

Nelson Mandela University
01.2015 - 01.2018

Online course - fundamentals of digital marketing

Google Digital Garage

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Nomtha GocinaMarketing & Events Specialist