Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Máximo Uceda Johnson

Amsterdam

Summary

I'm a young detail-oriented and motivated professional in the field of Marketing and Digital Marketing. Although recently graduated from university, I already have sizable experience in both fields in the Netherlands. I can demonstrate a proven track record of improving lead generation processes and enhancing media outreach. Experienced in utilizing different advertising and CRM platforms to improve sales strategies. Accustomed to high level of responsibilities including creating content for a company's websites, infographics, webinars, videos, and articles. Passionate about delivering engaging content with a target achievement spirit.

Overview

2
2
years of professional experience

Work History

Marketing Assistant

Adams Multilingual Recruitment
2023.02 - 2023.08
  • Responsible for the planning, execution and analysing data of Google Ads campaigns with a B2B focus that helped generate leads for the business which resulted in the conversion into clients of some of them.
  • Designed, executed and analysed data of email marketing/sales campaigns through HubSpot with the objective on generating new leads for the business
  • Responsible for managing social media channels (LinkedIn, Instagram, Facebook and Twitter) in order to contribute to the marketing strategy through social media marketing by creating engaging content and interacting with the community.
  • Involved in the research of competitors in order to keep up to date with trends regarding the industry and to learn from their experiences in different marketing channels.
  • Contributed to weekly team meetings, brainstorming sessions and staff appraisals.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Wrote engaging and successful marketing, advertising, and website copy.

Online Marketing Intern

YoungCapital
2022.07 - 2022.12

Contributed to the implementation of online marketing strategies for the Studentjob websites in different countries as well as for Jobbird.nl and Uitzendbureau.nl, including:


- Email marketing

- Data analysis and reporting, mainly through Google Analytics

- Google Ads campaigns

- Graphic design for campaign media

Social Media Manager

Myself, founder and owner of @Foodsbible, an Instagram account which reached 7 million followers.
2021.03 - 2023.02

I created and grew Foodsbible, an Instagram account that reached over 7 million followers at its peak. The account had a high engagement rate (getting up to 200 million views and over 5 million likes on some videos), and my job consisted on maintaining the success of the page by consistently posting high quality content on a daily basis.

The objective that I was after when I created the account was to build a community of people interested in a specific subject (in this case food) that was big enough to attract advertisers and brands. It is safe to say that this goal was accomplished in a more than satisfactory manner, which made it a good source of income during my years studying at university.

Education

Bachelors in Marketing And Digital Communication - Marketing And Digital Community

Pablo De Olavide University, Sevilla, Spain
Sevilla, Spain
06.2023

Skills

  • Online marketing
  • Google Analytics
  • Google Ads
  • HubSpot
  • SEO and SEM knowledge
  • Email Marketing
  • Corporate communication
  • Microsoft Excel
  • Graphic Design
  • Wordpress
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe After Effects
  • Adobe InDesign
  • Adobe Dreamweaver
  • Highly motivated self-starter
  • Knowledge of multicultural education
  • Bilingual in Spanish and English

Accomplishments

    Creation of multiple successful and profitable Social Media accounts, latest one being 7 million followers @Foodsbible on Instagram.


    200 million view video with 5.2 million likes on Instagram.


    Generated new B2B leads for the business which ended up converting into customers by successfully executing Google Ads and email marketing campaigns


    Achieved the optimization of different Google Ads campaigns through effectively working on certain tasks such as managing budget and testing out different strategies.


    Completed Google Ads Search and Display certifications.


    Creation of multiple websites using Wordpress.

Languages

Spanish
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
French
Elementary (A2)

Timeline

Marketing Assistant

Adams Multilingual Recruitment
2023.02 - 2023.08

Online Marketing Intern

YoungCapital
2022.07 - 2022.12

Social Media Manager

Myself, founder and owner of @Foodsbible, an Instagram account which reached 7 million followers.
2021.03 - 2023.02

Bachelors in Marketing And Digital Communication - Marketing And Digital Community

Pablo De Olavide University, Sevilla, Spain
Máximo Uceda Johnson