Monika Danastri
Customer Success | Retail Vertical Executive
Jakarta,Indonesia
Summary
Connecting the dots and transforming complex data into meaningful insights and actionable recommendations that benefit business decision makers. Recognized consistently for performance excellence and improving clients' satisfaction. Eager to learn new things and contribute to team success through open-mindedness, assertiveness and attitude of results driven. Motivated to adapt, grow and excel using creative and analytical thinking skills through practical and professional experience for continuous improvement.
Overview
2
2
Languages
3
3
Certificates
5
5
years of post-secondary education
3
3
years of professional experience
Work History
Retail Vertical Executive
PT. The Nielsen Company Indonesia (NielsenIQ)
Jakarta, Indonesia
2021.04 - Current
- In‑depth analysis in FMCG market and consumers trend using available historical data, create regular & ad‑hoc decks, present insights and actionable key recommendations to executive levels, one of which led to 10+% YoY growth during the pandemic.
- Establish automation & structured process on regular deliverables (i.e., monthly reports), resulting in improved workload (30% time savings) and client satisfaction (increased NPS by 10%).
- Lead collaborative cross‑functional units on quarterly and annual projects with timely delivery to the clients, i.e., Retail Newsletter, Shopper Trend Report, and Festive Report.
- Received company recognition (Bronze Award) in less than a year joining the company for solving prolonged clients data issues (600+ items) and establish new data input flow to mitigate the risk of missing data.
Research Support Intern
Knowledge Centre for Psychology and Economic Behavior
Leiden, Netherlands
2020.09 - 2020.12
- Gathered, arranged and cleaned research data in financial behavior.
- Planned and performed quantitative research techniques and analyses, interpreting results to identify patterns and insights.
- Creating and managing online and offline databases system for scientific publications.
- Implementing initiatives to optimize available digital marketing channels and establish a new one (Google Business Profile).
Social Media Analyst
Seamless Creative
Jakarta, Indonesia
2018.01 - 2019.06
- Tracked social media engagement analytics of target market.
- Prepared performance reports and evaluations concerning campaigns and contents and provided insights to clients.
- Translated analytics results to actionable recommendations (i.e., innovative and up-to-date social media contents and campaigns ideas) and gained organic followers by 30%.
Education
Master of Science - Economic And Consumer Psychology
Universiteit Leiden
Netherlands 2019.09 - 2020.11
Bachelor of Arts - Psychology
Universitas Indonesia
Indonesia 2015.08 - 2019.02
Skills
Microsoft Excel (Data Processing Certified)
Microsoft Word
Microsoft PowerPoint
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Certification
Intro to Data Analytics (SQL)
Quote
If the doors of perception were cleaned, everything would appear to man as it is: infinite.
William Blake
Timeline
Intro to Data Analytics (SQL)
2022-07
Retail Vertical Executive
PT. The Nielsen Company Indonesia (NielsenIQ)
2021.04 - Current
Google Analytics for Beginner
2020-12
Data Processing with Microsoft Excel
2020-11
Research Support Intern
Knowledge Centre for Psychology and Economic Behavior
2020.09 - 2020.12
Master of Science - Economic And Consumer Psychology
Universiteit Leiden
2019.09 - 2020.11
Social Media Analyst
Seamless Creative
2018.01 - 2019.06
Bachelor of Arts - Psychology
Universitas Indonesia
2015.08 - 2019.02