Joyce Penterman
Milwaukee
Summary
Passionate and results-driven marketing and sales professional with a strong entrepreneurial spirit and a commitment to building meaningful customer relationships. Known for combining strategic thinking with creative problem-solving, I thrive in fast-paced environments and enjoy taking on challenges. With experience in direct sales, event marketing, and international business, I’m skilled at analyzing market trends and adapting strategies to drive growth. A natural leader and team player, I am dedicated to mentoring others, fostering collaboration, and always striving for personal and professional development. Outside of work, I’m deeply passionate about helping others, continuous learning, and bringing a positive energy to everything I do. Seeking an opportunity to grow, contribute, and make a meaningful impact in an innovative and forward-thinking company.
Overview
7
7
years of professional experience
Work History
Marketing & Sales Represenative
Marieke Gouda
01.2018 - Current
- Brand Promotion & Sales: Conducted in-store cheese demos with other retailer stores, increasing product awareness and customer enragement
- Developed strong client relationships for long-term loyalty and repeat business.
- Increased customer engagement by implementing personalized follow-up strategies.
- Conducted market research to identify new opportunities for product offerings.
- Customer engagement: Educated customers on Marieke Gouda's Dutch Heritage, cheese-making process and product variety.
Key Staff Sales Representative
Vector Marketing Company
09.2024 - 01.2025
- Established positive relationships with customers and other staff members.
- Responded sensitively and competently to service customers with diverse cultural backgrounds.
- Greeted clients and guests and assisted with variety of questions to foster exceptional customer service.
- Developed strong relationships with clients through consistent communication and attentive customer service, resulting in increased overall satisfaction.
- Participated in team-building activities to foster teamwork and collaboration.
- Assisted with onboarding new staff members, providing orientation and support.
- Established and maintained strong relationships with colleagues through regular meetings and communication.
- Developed and improved time management and organizational skills to maximise personal productivity.
- Set and worked towards ambitious goals with staff performance plans and regular check-in meetings.
- Maintained strict adherence to industry regulations, ensuring compliance with all relevant laws and guidelines for business operations.
Education
BBA - Business Administration in Marketing
University of Wisconsin-Milwaukee
Milwaukee, Wisconsin03-2026
Skills
- Sales strategy Development
- Customer relationship building
- Product and Service Knowledge
- Brand promotion & Event Marketing
- Market Research & Consumer Behavior Creation
- Business Development & Growth Strategies
- Public Speaking & Presentation skills
- Time management & Organization
- Team leadership & Training
- Product and service knowledge
- Team Leadership & Training
- Bilingual (English & Dutch)
Accomplishments
- Presidents Club, Vector Marketing (High-achieving sales award)
- Study Aboard, CIEE Amsterdam (Gaining International Business and Marketing experience)
Additional Information
- Passion for helping others & animal Welfare
- Background in Family Business & dairy industry
- Experience in both U.S & European markets
Languages
Dutch
Native or Bilingual
Timeline
Key Staff Sales Representative
Vector Marketing Company
09.2024 - 01.2025
Marketing & Sales Represenative
Marieke Gouda
01.2018 - Current
BBA - Business Administration in Marketing
University of Wisconsin-Milwaukee
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