Steliana Miu
Zoetermeer
Summary
Results-driven, BCS and Scrum Master certified Senior Business Analyst & Product Manager with 9 years of experience leading digital transformation, business process optimization, and data‑driven delivery. Expert in BPMN 2.0 and Lean Six Sigma (DMAIC), adept at workshop facilitation, process design/standardization, change management, and stakeholder alignment. Strong record of translating business objectives into implementable designs, SOPs and roadmaps, enabling measurable improvements in efficiency, quality and user experience across complex, cross‑functional environments.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Product Manager
International Baccalaureate, The Hague
09.2024 - Current
- Led the discovery and planning of a new SaaS-based Workforce Management System, with a strong focus on user research, pain point analysis, journey mapping, and ensuring interoperability across systems (Salesforce CRM, Oracle Finance). Deliverables: a clear roadmap with delivery prioritization, key implementation milestones and established backlog.
- Initiated and implemented innovative practices to improve product management workflows and decision-making, including the design and refinement of frameworks to streamline processes and support data-driven decisions.
- Reframed Enterprise Change Management into a product - aligned process so requests tie to strategy, outcomes are traceable and standards reusable.
- Contributed to the development of an enterprise AI adoption roadmap, centered around business-partner submitted use cases.
- Identified gaps in the AI adoption approach and proposed a structured framework, incorporating ethical guidelines and prioritization criteria for AI initiatives.
Senior Business Analyst
International Baccalaureate, The Hague
07.2023 - 09.2024
- Provided mentorship to a team of 5 Business Analysts, enhancing the organization's analytical capabilities and strategic execution to support the development of business cases, driving initiatives from concept through to execution within the project portfolio.
- Delivered impact assessments for multiple data-driven projects such as Learning Management System, Accounts Payable/Receivable, Payment Gateway integration, Event Management, led requirements gathering and functional design, clarified data integration and hand-offs to reduce work and enable accuracy.
- Defined API specs and mapped integration logic between CRM and internal tools to automate data flows and entitlement validation.
- Collaborated with technical teams to validate requirements for data applications and support the development lifecycle.
- Lead and coordinate impact assessments for multiple complex initiatives (Billing and Payments System, Learning Management System, e-Marking System, Content Management System, Data Warehouse etc), providing evidence-based recommendations and strategic guidance across departments.
- Craft and deliver elevator pitches to senior stakeholders, summarizing new project ideas in concise, single-slide presentations to facilitate informed decision-making.
- Collaborate with Department Heads and cross-functional teams to evaluate projects feasibility, resource needs, and alignment with organizational goals.
- Manage stakeholder relationships, leading workshops and meetings to define project scope, requirements, and priorities.
- Oversee User Acceptance Testing (UAT) and ensure project deliverables meet expectations, contributing to the successful adoption of changes.
Business Analyst
International Baccalaureate, The Hague
10.2021 - 07.2023
- Authored clear BRDs (scope, BPMN maps, requirements, stakeholders, gap analysis, NFRs) and business cases (problem, options, costs/ benefits, risks, recommendations, benefits realization plan) used to secure approvals and funding, maintained version control and sign-offs.
- Produced standard operating procedures and work instructions that embedded change‑management steps and accelerated onboarding; supported rollout with concise training and comms.
- Mapped as‑is/to‑be, identified bottlenecks and hand‑offs, ran root‑cause analysis (5 Whys, fishbone), and implemented fixes through SOPs/controls; tracked outcomes with simple KPIs.
- Developed and implemented requirements for new and existing projects, making sure the relevant stakeholders were identified and managed via effective communication during the lifecycle of project.
- Standardized the documentation of non-functional requirements (NFRs) across projects establishing a solid baseline to ensure consistent inclusion in Business Requirements Documents (BRDs) and improve alignment with technical and architectural expectations.
- Support the development activities providing clarifications, acting as liaison between the business users/key stakeholders and technical experts;
- Supported UAT activities at all levels as a lead contributor.
- Achievements: Standardized CRM permission structure for all users (front and back-end), Event Management System (reduced hands-off by 30% using DMAIC analysis), Workshop Resource Center implementation, Omni-channel customer experience re-design, School Application System BRD, Generic NFR Repository.
Senior School Delivery Associate
International Baccalaureate, The Hague
01.2017 - 10.2021
- Scheduling, monitoring and planning of events for the duration of school’s life cycle with IB, following multiple regional practices and process particularities.
- System Lead responsible to coordinate team's data accuracy strategy, compile straightforward Change Requests to ensure short and correct implementation.
- Subject Matter Expert and testing lead for 6 cross-departmental projects and Workstream lead for Implementing Evaluation 2020 initiative.
- Ensure optimal guidance for both schools and educators when it comes to systems and collaborate internally for maintaining an accurate data base.
- Ensure travel and expense requests are within policy.
Applicant School Coordinator
International Baccalaureate, The Hague
06.2016 - 01.2017
- Guide schools during the cycle of Interested to Candidacy, ensuring application requirements are met in a timely manner for all IB programmes.
- SME for MySchool Phase 1 roll-out. Monitor and report defects in a effective way to ensure fast turn-around and minimal follow-up.
Education
MA - Classics and Ancient Civilizations
Leiden University
BA - History and Psychopedagogy
University of Bucharest
Skills
- Requirements analysis and engineering
- Business Process Modelling (BPMN)
- DMAIC methodology application
- API specifications
- Agile/Waterfall/Hybrid methodologies
- Backlog/Roadmap management
- Center of excellence in business analysis
- User research
- Project Management
- BDD (Behaviour- Driven Development)
- Azure DevOps
- Leading cross-functional teams
- Scrum/Kanban/Lean
- Business Analysis
- Artificial Intelligence
- Mentoring
- RfP/Procurement/Vendor management
- User Acceptance Testing (UAT)
- Data modelling
- Software development lifecycle
- Stakeholder management
- CRM Systems
- BRD and Business case documentation
- Product Discovery & Delivery
Certification
- BCS International Diploma in Business Analysis
- Artificial Intelligence Micro-Certification (AIC)
- Scrum Master Certification
- AI for Product Management
- Product Management Basics Certification
- Product Discovery Micro-Certification (PDC)
- Lean Six Sigma Yellow Belt – eLearning
- Introduction to Managing People
Languages
English
Native or Bilingual
Romanian
Native or Bilingual
Spanish
Limited Working
French
Elementary
German
Elementary
Timeline
Product Manager
International Baccalaureate, The Hague
09.2024 - Current
Senior Business Analyst
International Baccalaureate, The Hague
07.2023 - 09.2024
Business Analyst
International Baccalaureate, The Hague
10.2021 - 07.2023
Senior School Delivery Associate
International Baccalaureate, The Hague
01.2017 - 10.2021
Applicant School Coordinator
International Baccalaureate, The Hague
06.2016 - 01.2017
BA - History and Psychopedagogy
University of Bucharest
MA - Classics and Ancient Civilizations
Leiden University
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