IVAN MILETIC
Digital Marketing Specialist
Driehuis
Summary
A creative professional who is passionate about story-telling with a strategic approach. This is the main reason behind combining my journalistic background with a degree in digital media.
Overview
6
6
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Social Media and Content Marketer
Studio Piet Boon
08.2023 - Current
- Content creation for all Studio Piet Boon channels - from visuals to copy
- Creating and setting social media strategies that results in follower growth and higher conversion across various target audiences
- Ownership of paid social media on upper-funnel activities while having an advisory role on lower-funnel activities
Social Media Specialist
Just Brands
02.2022 - Current
- Overseeing and briefing content production with the in-house studio
- Analyzing campaign data within Google Analytics
- Setting up paid social media campaign in Smart.ly on mid-funnel activities while managing the external agency for lower funnel campaigns
- Ensuring feed optimization for paid campaigns in Channable
Social Media Specialist
Crocs
02.2021 - 02.2022
- Responsible of EMEA content creation for marketing stories, consumer moments, collaborations and reactive content for all social media channels that result in increase of brand awareness
- Reporting: making weekly flash reports with consolidated organic and paid performance.
- Managing paid social media campaigns on upper and mid-funnel with external agency
Online Marketer
Zenology
08.2018 - 12.2020
- Creating content and setting marketing activities for social media platforms, e-mail, and content managing systems (WordPress and Woocommerce)
Education
Master of Science - Business Communication And Digital Media
Tilburg University
Tilburg, Netherlands 02.2016 - 01.2018
Bachelor of Arts - Journalism And Public Relations
University of Zagreb
Zagreb, Croatia 10.2011 - 07.2015
Skills
Social Media Strategy
Timeline
Social Media and Content Marketer
Studio Piet Boon
08.2023 - Current
Social Media Specialist
Just Brands
02.2022 - Current
Social Media Specialist
Crocs
02.2021 - 02.2022
Online Marketer
Zenology
08.2018 - 12.2020
Master of Science - Business Communication And Digital Media
Tilburg University
02.2016 - 01.2018
Bachelor of Arts - Journalism And Public Relations
University of Zagreb
10.2011 - 07.2015
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