Herlin Hutauruk

• Developed and implemented allocation strategies based on comprehensive market analysis, streamlining workflows through automation and improved communication.
• Conducted competitive analyses to identify opportunities for improvement within the marketplace landscape.
• Led cross-functional teams in the execution of seasonal merchandise plans, aligning with overall company goals for growth and profitability.
• Coordinated with marketing, sales and supply chain teams to ensure alignment on product launches, promotions and inventory management.
• Implemented data-driven strategies to optimize product assortments, maximizing sell-through rates while minimizing markdowns.
• Created a robust replenishment system that improved in-stock positions and reduced stockouts across all locations.
• Collaborated with buyers and planners to develop effective strategies for product assortment and store allocation.
• Completed efficient store resets to prepare store for special promotions and seasonal updates.

Challenges :

• Managed complex product assortments and large scale inventory across diverse market segment.
• Addressed logistical challenges related to international distribution and varying market demands.

Achievements :

• Achieved 25% reduction in stockouts and excess inventory through refined allocation processes and improved demand forecasting.
• Played a key role in a 15% increase in year to year sales growth by optimizing product placement and availability.
• Successfully launched several high profile product lines, ensuring timely distribution and strong market demand.

Responsibility :

• Developed allocation strategies to maximize sales and minimize markdowns.
• Streamlined communication between planning, merchandising, and store teams to improve operational efficiency.
• Monitored sales performance daily, adjusting allocations based on market fluctuations and demand patterns, also managing replenishment of current styles to boost inventory productivity by channel.
• Conducted thorough analysis of sales data and consumer behavior to inform allocation decisions and support marketing strategies.
• Collaborated with logistics, merchants and planners to strategically mitigate risks to business.
• Supported the implementation of new software systems to improve allocation accuracy and efficiency.
• Collaborated with the buying team to ensure optimal product assortment and accurate purchase orders.

Challenges :

• Navigated supply chain distribution and ensure minimal impact product availability during the peak sales periods.
• Balanced the need for timely product launches with inventory constrains and logistic challenges.

Achievements :

• Improve sell-through rates by 12%, by implementing data driven allocation strategies and adjusting inventory levels based on real time sales performance.
• Contributed to a 20% increase in overall category sales by ensuring the right product were available at the right volume, time and location.

Responsibility :

• Develop and execute merchandise plans to optimize product assortments and inventory levels across multiple store locations.
• Analyzed sales data, market trend, and customer preference to forecast demand and allocate merchandise effectively.
• Collaborate with suppliers, vendor, and internal teams to ensure timely product delivery and optimal stock levels.
• Identified risks and established opportunities to drive growth and increase profit through effective inventory management.
• Supported company objectives by aligning merchandise strategies with overall business goals and financial targets.
• Collaborated with buyers to ensure accurate forecasting of seasonal trends and product demand.
• Implemented effective markdown strategies to clear excess inventory while preserving profit margins.

Challenges :

• Addressed challenges related to overstock and understock situation by implementing dynamic inventory management strategies.
• Adapted to rapid change in consumer preferences and market trend to maintain competitive assortments.

Achievements :

• Successfully reduced inventory holding cost by 15% sell-through effective allocation strategies and demand forecasting.
• Increase sales performance by 10% optimizing product assortment and enhancing promotional activities.