Summary
Overview
Work History
Education
Skills
Other Experience
Timeline
Generic

FELYSA RUDIANA

Summary

Detail-oriented Distribution Manager with extensive experience in revenue management, reservations, and partner development within the hospitality industry. Proven track record of driving revenue growth, implementing effective strategies, and establishing strong partnerships. Adept at analyzing market trends, developing innovative solutions, and delivering exceptional customer service. Strong leadership abilities with a focus on team collaboration and operational efficiency. Recognized for achieving the highest system adoption and revenue index scores within the APEC region.

Overview

8
8
years of professional experience

Work History

Cluster Distribution Manager in Charge of Revenue

Emaar Hospitality Group
Manama
05.2023 - 02.2024
  • Increased revenue market position in Booking.com from number 11 to number 2 in competitor set August and September 2023.
  • Managed distribution and revenue for a multi-property complex of two hotels and two residence business units.
  • Ensured accuracy of property information and images on various platforms to enhance guest experience.
  • Conducted rate shopping, analyzed competition, and made strategic recommendations.
  • Coordinated e-marketing campaigns to meet channel targets and drive revenues.
  • Maintained daily pace report and variance versus forecast and budget.
  • Managed room inventory, rates, and restrictions to maximize revenue.

Reservations Manager - Pre-Opening Team

La Vie Hotels and Resorts
Kunaavashi Island
09.2022 - 05.2023
  • In charge of Revenue and Distribution
  • Established reservations office and trained staff.
  • Developed SOPs for revenue and reservations.
  • Managed channel manager, PMS, and OTA platforms.
  • Analyzed market trends and gathered intelligence.
  • Ensured compliance with property policies and procedures.
  • Kept up-to-date with industry trends and best practices.
  • Provided training for new reservation agents on computer systems and procedures.
  • Collaborated with other departments such as sales, marketing, finance, and operations on strategies to increase occupancy rates at the hotel.
  • Monitored call volumes, answered calls, and resolved customer inquiries related to reservations.

Partner Development Specialist (Contract Based)

Agoda
Jakarta
06.2022 - 09.2022
  • Closed the highest deal at Agoda in August 2022
  • Handled Agoda partners in multiple countries.
  • Encouraged program participation and improved team processes.
  • Demonstrated creativity and resourcefulness in developing solutions.
  • Worked cross-functionally to drive process improvement, optimizing internal operations.

Market Manager

Traveloka
Jakarta
08.2019 - 08.2020
  • Managed sales goals and service targets for 250+ hotels.
  • Cultivated new customer relationships and identified market opportunities.
  • Provided constructive feedback to internal and external stakeholders.
  • Planned, implemented, and monitored KPIs to analyze trends and opportunities.
  • Analyzed revenue data to identify trends and inform strategies.

Revenue Manager

Soori Bali Hotel & Resorts
Tabanan
02.2019 - 08.2019
  • Analyzed business and market situations to support sales strategies.
  • Managed OTA platforms and supervised reservation functions.
  • Monitored agent calls and emails to ensure quality service.
  • Implemented hotel sales strategies and operated revenue systems.
  • Managed the forecasting of monthly, quarterly and yearly revenues.
  • Provided guidance and support to sales teams regarding pricing policies, discounts, promotions.
  • Analyzed pricing structures, sales trends, and customer data to optimize pricing models.
  • Developed strategies to drive revenue growth and maximize profitability.

Assistant Revenue Manager

Marriott International
Jakarta
07.2018 - 02.2019
  • Assisted in forecasting, budgeting, and business strategy.
  • Managed room inventory and recommended strategy changes.
  • Analyzed results of RevPAR and Market Share.
  • Operated revenue systems and ensured compliance with promotions.
  • Provided guidance and support to sales teams regarding pricing policies, discounts, promotions.
  • Analyzed pricing structures, sales trends, and customer data to optimize pricing models.
  • Developed strategies to drive revenue growth and maximize profitability.

Revenue Analyst

The Ritz-Carlton Hotel Company L.L.C
Jakarta
04.2016 - 07.2018
  • Achieved the highest System Adoption Score in the Marriott International APEC Region for Q1 & Q2 2017.
  • Achieved the highest System Adoption Score in the Marriott International APEC Region for Q3 & Q4 2017.
  • Secured the highest Revenue Index in the Marriott International APEC Region for Q1 2018.
  • Managed revenue and analyzed market trends.
  • Developed business plans and prepared detailed reports.
  • Ensured compliance with company promotions and e-channels.
  • Generated weekly, monthly, quarterly revenue summaries for executive review.
  • Created reports and presentations to communicate progress and results.

Education

Bachelor of Science - International Relations

Parahyangan Catholic University
Bandung
06-2009

Skills

  • Market Research Analysis
  • Competitor Analysis
  • Strategic Forecasting
  • Data Analysis
  • Revenue Management
  • E-channel systems Distribution

Other Experience

  • Reservations Supervisor, Crowne Plaza, IHG (Pre-Opening Team)
  • Executive Secretary to General Manager, Crowne Plaza, IHG (Pre-Opening Team)
  • Personal Assistant to General Manager, Holiday Inn, IHG
  • Reservations Sales Agent, Holiday Inn, IHG
  • Guest Relations Officer, Novotel, Accor

Timeline

Cluster Distribution Manager in Charge of Revenue

Emaar Hospitality Group
05.2023 - 02.2024

Reservations Manager - Pre-Opening Team

La Vie Hotels and Resorts
09.2022 - 05.2023

Partner Development Specialist (Contract Based)

Agoda
06.2022 - 09.2022

Market Manager

Traveloka
08.2019 - 08.2020

Revenue Manager

Soori Bali Hotel & Resorts
02.2019 - 08.2019

Assistant Revenue Manager

Marriott International
07.2018 - 02.2019

Revenue Analyst

The Ritz-Carlton Hotel Company L.L.C
04.2016 - 07.2018

Bachelor of Science - International Relations

Parahyangan Catholic University

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FELYSA RUDIANA