Dynamic and detail-oriented fashion professional with a passion for buying, merchandising, and trend forecasting. Skilled in analyzing consumer behaviour, driving sales strategies, and optimizing inventory. Proficient in Advanced Excel, Data Visualization, and Adobe Creative Suite (Photoshop & InDesign), with a knack for turning insights into impactful merchandising decisions. Strong commercial awareness and communication skills, complemented by a foundation in digital marketing to enhance brand engagement. Motivated to innovate within the fashion industry and create experiences that resonate with consumers.